B2B SoftwareEstablished in 2018, this b2b software business has built a loyal customer base in the Norfolk area. Demand is driven by non-discretionary need, making the business resilient in a range of economic conditions. The operation is efficient and lean, with overhead kept deliberately low relative to revenue. Marketing spend is modest, leaving obvious headroom for a buyer who invests in digital advertising. The customer database numbers in the thousands and represents a valuable, largely untapped marketing asset. The company offers a full range of b2b software services, giving customers a single point of contact and driving healthy average tickets. Detailed financials, tax returns, and supporting schedules are available to qualified buyers after an NDA. The company has expanded its service area gradually over time and now serves customers throughout the surrounding counties. Owner involvement is primarily managerial; no specialized license is required for ownership, though one is preferred. A capable manager runs daily operations, and the staff is expected to remain in place through a transition. Strong online reviews and word-of-mouth referrals drive a steady flow of new customers with minimal advertising spend. The team is cross-trained across functions, so operations do not depend on any single employee. Vendor and supplier relationships are long-standing, with favorable terms that a new owner will step into. The local market is fragmented, positioning this business well for a buyer pursuing a consolidation strategy. Most new business arrives through referrals and repeat customers, so paid acquisition remains an untapped lever. Bookkeeping is clean and professionally maintained, with financials ready for buyer review. What began as a small operation in 2018 has grown steadily through referrals, repeat customers, and a reputation for doing the job right. The fundamentals are in place for a new owner to grow well beyond current levels.
After 8 years, the owner is ready to pass the business to its next operator.
Untapped opportunities include e-commerce, service agreements, and referral partnerships.
Modeling Relocatable, Profitable B2B Software (SaaS) Company, Norfolk, VA · $3.73M
Asking price is $3.73M. Type an offer or drag to model one.
SBA 7(a) acquisition loans typically require ~10% down.
SBA business-acquisition loans are usually 10 years.
A market salary for whoever runs the business day-to-day, subtracted from earnings to show true profit. Set to $0 if you will owner-operate.
Estimates for illustration only, based on the listed SDE and your assumptions. Closing costs are estimated at ~2.5% of price for fees and working capital. Actual loan terms, taxes, and earnings will differ. This is not financial advice. Verify all figures in diligence and consult qualified advisors.
Open the full Deal AnalyzerNorfolk, VA · Source: AI estimate (Claude) · general knowledge.
AI-estimated comparable ranges from general market knowledge · as of 2026-08-04 · AI estimate (Claude) · general market knowledge. Reference only, not verified market data or a valuation.
Rough AI estimate for comparable small B2B software firms in the Norfolk, VA area, not verified market data; ranges are wide because margins and recurring revenue mix vary greatly and local comps are thin.
The documents below open to qualified buyers in the secure data room after a signed NDA.