Food & BeverageThis pizzeria business has operated continuously since 1989 and enjoys strong repeat business. The business generates dependable cash flow with margins at or above industry benchmarks. The Madison market continues to grow, and demand for pizzeria services has remained resilient through economic cycles. Staffing is stable, with low turnover relative to the industry and a working culture that has kept key people in place. Owner involvement is primarily managerial; no specialized license is required for ownership, though one is preferred. The business has grown organically with virtually no paid advertising for most of its history, a testament to the strength of its reputation. Strong online reviews and word-of-mouth referrals drive a steady flow of new customers with minimal advertising spend. Revenue is diversified across residential and commercial accounts, with no single customer representing a significant concentration. Most new business arrives through referrals and repeat customers, so paid acquisition remains an untapped lever. Systems, vendor relationships, and an experienced team are all in place for a smooth handover. The company ranks well in local search results and maintains an active presence on the major review platforms. Demand is driven by non-discretionary need, making the business resilient in a range of economic conditions. Opportunities of this quality and tenure rarely come to market in this category.
Open to financing 50% of the price over 7 years at 7.5% with an acceptable down payment.
Owner is relocating out of state for family reasons.
6 weeks of training included in the sale price; extended support negotiable.
Competition exists from regional operators, but the company's reputation and tenure provide a durable advantage.
Modeling Pizzeria with Seller Financing Available in Madison · $431K
Asking price is $431K. Type an offer or drag to model one.
SBA 7(a) acquisition loans typically require ~10% down.
SBA business-acquisition loans are usually 10 years.
A market salary for whoever runs the business day-to-day, subtracted from earnings to show true profit. Set to $0 if you will owner-operate.
Estimates for illustration only, based on the listed SDE and your assumptions. Closing costs are estimated at ~2.5% of price for fees and working capital. Actual loan terms, taxes, and earnings will differ. This is not financial advice. Verify all figures in diligence and consult qualified advisors.
Open the full Deal AnalyzerMadison, WI · Source: AI estimate (Claude) · general knowledge.
AI-estimated comparable ranges from general market knowledge · as of 2026-08-04 · AI estimate (Claude) · general market knowledge. Reference only, not verified market data or a valuation.
Rough AI estimates for owner-operated food and beverage businesses of similar size in the Madison area; actual figures vary widely by concept, lease terms, and margins, so treat as directional only.
The documents below open to qualified buyers in the secure data room after a signed NDA.